Alicia speaks in both the private and corporate arenas on the importance and value of confidence and  the 3 P’s to profitability in building a strong personal brand that sets yourself apart from any competition.

In colleges and schools around the country Alicia inspires both children and youth on the value of discovering and amplifying their voice to create their success.


  • The 3 Powerful P’s to a Profitable Personal Brand

  • 5 Steps to discovering and Amplifying your voice

  • Discover your Signature Style

  • 5 Power moves to effective networking

  • Unleashing your most audaciously confident you! · Play to your Identity and you will always win!

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Lisa Prosen

I hired Alicia without any hesitation as a result of seeing her amazing work on many of my friends and colleagues. I knew she was very talented. However, in my case I was still reluctant to believe she could work that same magic on me. I am in the middle of a weight loss journey and I was secretly dreading my photo session. I brought every possible combination of clothes and jewelry with me and she assured me that together we would find the looks that represented my personal brand in its best light ­ both for me and for the clients I want to attract.

Still my mind betrayed me. Would I look stiff? Would the makeup be too heavy? Would I look like a clown? Would I look old? All those crazy thoughts and more were cluttering my mind in the hours leading up to our appointment. I couldn’t have been more off base! Alicia immediately put me at ease. She knew what I needed even more than I did. She created a neutral and natural look that showed off all my best features.

She went through all the options for my wardrobe and created three distinct looks, from shoes to jewelry that allowed me to feel comfortable in front of the camera. Throughout the session, when that critical monster reared her head, she calmly assured me that I looked great. She stayed throughout the session to make sure my hair was behaving and that everything was just perfect!

She really went above and beyond. In short time she transformed me into the most polished version of myself that I had seen in years!

Thank you for sharing your incredible talent and making my dreaded day into a completely empowering experience.

Megha Rodriguez

I am so grateful for Alicia’s artistry. She made my photo shoot come alive with her artful excellence. I typically don’t wear lots of makeup so I had to trust into her expertise for how I needed my makeup do for my new business branding set. Boy am I glad I let her lead the way. Additionally, she was integral in assuring that my clothing and hair were on point to match the overall image.

I am looking forward to hiring her again for a future lifestyle image session with full confidence that her eye for beauty and ability to bring a soul brilliantly into the spotlight is exactly what I want.